Whole gross sales of comics and graphic novels have been roughly $1.87 billion in 2023, down from $2.01 billion in 2022.


Information web site ICv2 reported on July 15 that it estimates that gross sales of comics and graphic novels in the USA and Canada will decline by about 7% in 2023. Gross sales of comics and graphic novels to customers in North America will whole about US$1.87 billion in 2023, down from US$2.01 billion in 2022.

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Picture courtesy of ICv2

ICv2 additionally famous that regardless of the decline from 2022, gross sales of comics and graphic novels are up greater than 70% from 2019, after they totaled $1.1 billion.

Comedian e book shops noticed gross sales fall 8%, whereas the e book channel, which incorporates e-commerce retailers reminiscent of Amazon and Barnes and Noble, noticed a 7% decline. Moreover, comedian e book and graphic novel initiatives on Kickstarter noticed a 30% improve in income from buyers in North America in 2023.

The web site evaluation relies on knowledge from Circana BookScan (previously NPD Bookscan) and from POS system ComicHub for the comedian store channel. The evaluation additionally contains gross sales figures from faculty e book gala’s and Kickstarter.

ICv2 defined that the largest methodology change for the 2023 outcomes is that the corporate has stopped reporting on download-to-own gross sales of digital comics. The corporate mentioned of the reasoning behind the change: “The first driver for this variation is that subscriptions for on-line entry to comics are more and more part of digital gross sales, and that is part of the market that’s opaque to the general public and to us.”

In accordance with NPD Bookscan, the USA noticed a 9% annual improve in manga gross sales in 2022.

The Beat reported in February 2022 that manga noticed a 171.1% improve in volumes bought in 2021 in comparison with the earlier 12 months. NPD BookScan’s graphic novel gross sales figures for 2021 confirmed that the manga subcategory accounted for 76.71% of volumes bought within the Grownup Fiction class.

Circana BookScan collects weekly point-of-sale knowledge on print books from greater than 16,000 areas, together with e-tailers, chains, mass merchandisers, impartial bookstores, and extra. Circana BookScan covers roughly 85% of the U.S. print e book market. Some publishers classify titles which can be primarily textual content or artwork books as graphic novels; ICv2 removes these titles from the examine.

Supply: E-mail correspondence